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Crocus Cultural Strategies combines extensive organizational experience with a passion for community to affect positive change for the non-profit, arts, culture, and heritage sectors.

Expansion Planning

LOWELL OBSERVATORY  |  ARIZONA

Photo: Open deck observatory at Lowell Observatory, Arizona

Working with a project team and Lowell senior staff, Laurel uncovered pathways to expanded guest experiences, creating financial and staffing plan scenarios to support the new open-deck observatory and galleries.

PHOTO: LOWELL OBSERVATORY

Strategic Planning + Operation

MONOVA: MUSEUM AND ARCHIVES OF NORTH VANCOUVER

Photo: Front entrance at MONOVA: Museum of North Vancouver

Laurel Lawry was an instrumental member of MONOVA's project team working to plan, construct, and launch the new community museum. As a senior staff member of this bi-municipal agency, Laurel was engaged in all levels of strategic, staff and operational planning. She developed proforma financial statements and projections, and led the implementation of new staffing and organizational development initiatives.

PHOTO: MONOVA

Feasibility Study

HANNA ROUNDHOUSE  |  ALBERTA

Photo: Hanna Roundhouse heritage site in Alberta, CA

As a consultant working with a project team, Laurel contributed to revenue modelling and visioning for a renovation and operating feasibility study for the heritage site in Alberta. 

PHOTO: HANNA ROUNDHOUSE

Budget + Financial Analysis

ELEANOR LUXTON HISTORICAL FOUNDATION  |  ALBERTA

Photo: The Eleanor Buxton Historical Foundation logo

Laurel worked with a project team on this cultural and heritage preservation project, creating proforma financial statements and projections to support the expansion and improvement of collections and heritage sites. 

BILL PETERS
Museum and Science Centre Planning Consultant

"Ms. Lawry has a demonstrated mastery in leading the full senior leadership work cycle. Because Ms. Lawry listens well, and knows how to formally conduct listening exercises to support planning, she is able to build deep and lasting relationships in the community."

BILL PETERS
Museum and Science Centre Planning Consultant

"As an analyst and financial manager, Ms. Lawry’s skills are superb. It is difficult to find a non-profit leader with Ms. Lawry’s level of financial understanding and competence."

BILL PETERS
Museum and Science Centre Planning Consultant

"Ms. Lawry sees, understands and enables the Arts as a fundamental quality of life resource."

DEE STREET
Grants and Development Advisor

"I worked for over four years with Laurel Lawry to successfully deliver a capital fundraising campaign supporting a new community history museum in North Vancouver and to develop and implement strategies for ongoing annual fundraising goals."

DEE STREET
Grants and Development Advisor

"In the area of fund development, Laurel is one of the most knowledgeable Executive Directors that I’ve ever worked with. She sets the goals and makes time to check in and collaborate when needed."

DEE STREET
Grants and Development Advisor

"She thoroughly reviews everything with a keen analytical eye, offering constructive feedback. Laurel has excellent communication skills. She is an active and thoughtful listener who is measured and considered in her speaking style. Her passion for arts and culture is also evident in how she communicates."

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